Performing Arts Video Production

CASE STUDY: GRAPEVINE FAITH

Fundraising in the performing arts is a challenge, but it’s one that we are happy to take on and work together in partnership with you to make a major impact in your campaign.

In 2022, we collaborated with Grapevine Faith to create four videos for their annual gala that highlighted their new performing arts center campaign. When they played Piper’s story (a testimonial video about how the performing arts make a difference in Piper’s life) at the gala, the audience connected with her story on a human level, and Grapevine Faith proceeded to raise $480,000 after the video was shown.

Testimonials come in all shapes and sizes: from long form mini documentaries for in-person galas to short form content pieces for social media. We’d love to talk with you about how we can capture your audience’s heart with a great performing arts testimonial video.

CASE STUDY: FUN CHEER

Videos are one of the best ways to reach your audience on social media. Instagram Reels and TikTok videos, in particular, are especially useful for reaching new audiences. These types of posts reach beyond only your followers, which is a great way for new customers to find you on social media.

Whether it’s performance event recaps, dance practice videos, short form informational content, or something totally viral and creative, we would LOVE to create content that gets new eyeballs and potential customers looking at your social channels.

We offer social media retainer packages for clients that need constant content for their social channels each month. Alternatively, for smaller budgets, we offer a la carte pricing options where we package together a few creative ideas into one project.

CASE STUDY: FUN CHEER

When a future student or parent is making a decision about which dance school, cheer team, or theatrical company to join, statistics show that they will spend a longer amount of time on a website page when a video is presented as an option.

Another bonus of having video on your website is that Google likes videos and can rank your page higher in someone’s search results due to the increased time spent of visitors on your page.

About Us videos, brand videos, and informational videos all do well on website pages to engage visitors, hold their attention (way better than just text), and hopefully push them to a conversion where they will make a choice to commit to your brand.

CASE STUDY: CHRISTIAN YOUTH THEATER

Christian Youth Theater (CYT) contacted us with a need to capture their plays and create recordings for families to purchase. We deployed 5+ cameras per show so that we could edit a creative video that would highlight each scene and actor, featuring wide shots and close ups.

Adding performance recordings into your business model by wrapping our production costs into your tuition or ticket pricing is a great way to provide additional value to your clients. The library of new performance footage would also give you a new opportunity to create additional marketing content.

We have several package sizes ranging from multiple camera productions to national livestreams to small setup recordings. Talk to a producer today to see what makes the most sense for your ticket sales and budget.

CASE STUDY: UPTOWN THEATER

During the peak of the pandemic in 2020, lots of our performing arts friends came to us and asked for a solution to continue safely providing entertainment to the masses.

That’s where livestreams came in and they are here to stay! Livestreams not only give you a way to reach a virtual audience both near and far (increasing ticket sales past the number of venue seats), they also provide a way to monetize the content even after the performance is over by playback recording rentals or purchases.

Connect with a producer to talk about all the interesting ways you can increase your ticket sales by offering livestreams and rentable replays!